American Express
Company is a huge American based multinational financial services company. It
has established its headquarters in three major financial hubs of the USA;
Manhattan, New York City and New York. The firm is best known for its charge card, credit card,
and cheque businesses. Moreover, 24% of the total dollar volume of credit
card transactions in the US are carried out through the company. The logo of
the company is a Centurion.
The company has
recently pursued an expansion plan in which it has launched two new credit
cards in association with Well Fargo & Company. The cards are called the Propel
World credit cards and the new Propel 365 and. In an effort to enhance customer
base they will facilitate Well Fargo customers and be available on the American
Express Network. These cards will aid customers through the provision of
numerous services like giving consumers the facility to enhance everyday
spending to attain quicker rewards, competitive offers, extended safety
precautions while traveling and shopping and, and obtain advance access to entertainment
and merchant discounts.
As a result of the
increase in the number of customers to cater to, the revenue and other
financial aspects of the firm have also improved. The stock charts have recorded a stock
price of $88.84. This is a substantial rise when comparing to AXP stock price of $58.33
at the beginning of 2013. There also an increase in the company’s earnings per
share and return on equity.
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